
Finance & InsuranceFraudSMART × Niall Quinn — National Fraud-Awareness Campaign
Football legend Niall Quinn fronted a nationwide FraudSMART campaign warning over-50s about AI-generated celebrity investment scams.
Success Stories
Sport Endorse has delivered 70+ athlete-marketing campaigns for brands including AIB, Pringles, Specsavers, BBC Sport, Puma, Active Iron and An Post — spanning brand ambassadors, social campaigns, keynote speakers and multi-athlete programmes across rugby, GAA, football, athletics and more. Every campaign below is a published case study showing the brand, the athlete, the activation and, where shared, the results and client feedback. Filter by industry, campaign type or region, or search by brand or sport.

Finance & InsuranceFootball legend Niall Quinn fronted a nationwide FraudSMART campaign warning over-50s about AI-generated celebrity investment scams.

Wellness & NutritionB Corp men's-health brand Sons partnered with grassroots Gaelic footballers and rugby league players to champion men's hair health.

Sport & SportswearA 10-athlete campaign spotlighting Ireland's biggest race nights delivered nearly 80,000 views and reached 4,000+ accounts per athlete.

TechDrone brand HoverAir reached 1M+ followers across Europe via 14 athletes in 9 sports — 500K+ impressions and 82K engagements.

Finance & InsuranceIrish international sprinter Bori Akinola delivered an inspiring inclusion-and-belonging keynote to 70+ AIB colleagues.

Media & BroadcastFormer Ireland captain Nichola Fryday delivered live punditry and analysis for BBC Sport NI at the Women's Rugby World Cup 2025.

TechElite HYROX athlete Dan Tai (750K+ followers) drove UK awareness of Shokz OpenFit 2+ earbuds with authentic training content.

Corporate & EventsIrish Para high jumper Jordan Lee energised 30+ Dalata team members with a resilience-and-performance keynote at Smock Alley Theatre.

TechEurope's fastest-growing no-code AI platform had Olympic athletes show fans how to build their own fitness apps in minutes.

Corporate & EventsA star-studded live rugby speaking event, hosted by Alan Quinlan, delivered end-to-end by Sport Endorse for members and families.

Corporate & EventsClare hurler and 2024 All-Ireland winner David Reidy fronted Citylink's Ennis–Dublin Airport route launch, driving local buzz and media.

Beauty & SkincareNatural skincare brand APIVITA supported three hives of native Irish bees with retired rugby player and beekeeper Jack McGrath.

Corporate & EventsIrish rugby star Robbie Henshaw hosted IN2 Engineering's first Employee Appreciation Day, leading a live leadership Q&A and awards.

Healthcare & PharmaA 15+ athlete campaign across Ireland, the UK and USA highlighted iron's role in energy and performance for active women.

Corporate & EventsEuropean boxing medallist Kaci Rock launched Hard Rock Cafe Dublin's brunch menu, generating 35,000+ Instagram views.

Corporate & EventsSport Endorse assembled the expert talent panel for Dalata's five-year GAA Under-20 Football Championship sponsorship launch.

Corporate & EventsIrish rugby star James Lowe led An Post's fan-first campaign — the strongest-performing influencer ad across the whole campaign.

Food & DrinkMental fitness coach Martha Donnelly delivered a nutrition-and-behaviour talk to educators and health professionals at Bord Bia HQ.

TechHigh-performance insole brand Solestar drove awareness of its KICK insoles via footballers and streamers in Spain, Belgium and Ireland.

Sport & SportswearSKINS amplified its compression sportswear online through a diverse athlete roster spanning rugby, cycling, basketball and more.

Wellness & NutritionProfessional triathlete Sophie Coldwell documented her journey from pregnancy to peak performance with Sunvit-D3.

Wellness & NutritionMen's health brand Sons UK amplified its Ultimate Plan with GAA legend Lee Keegan and other influential athletes.

Media & BroadcastChampion jockey Nina Carberry co-created the Rowan Tree Stables series — 20,000+ copies sold in under a year.

Media & BroadcastMayo legend Lee Keegan hosted The Square Ball, a 15-part Gaelic Games chat show, with top guest players sourced by Sport Endorse.

Food & DrinkIrish football star John Egan became the new Pringles Brand Ambassador, celebrating Irish football fans' passion.

Retail & FashionRetired Scottish footballer Zander Murray captured the Tartan Army's spirit for Specsavers in Munich during Euros 2024.

Beauty & SkincareIrish international tennis player Sarah Hawkshaw fronted a full-day content shoot for active skin-and-bodycare brand Nuasan.

Beauty & SkincareActivewear brand Nuasan broke into the women's sports market by equipping the full Shelbourne FC Women's squad for recovery.

Wellness & NutritionAYA Supplements became official brand partner of the Kerry Ladies team for 2024, providing tailored nutrition for performance and recovery.

Beauty & SkincareUltra-endurance coach Conor O'Keeffe drove Uriage awareness to his 50K followers through engaging active-skincare content.

Beauty & SkincareDoctor, broadcaster and influencer Ciara Kelly created bespoke educational content for cosmetics brand Filorga over three months.

Food & DrinkOlympic prospect Thammy Nguyen fronted Avonmore Protein Milk's 'Bring Your All' campaign across TikTok, Instagram and YouTube.

Retail & FashionDublin GAA great Dean Rock and champion jockey Nina Carberry drew the crowds for the Skechers flagship launch in Dundrum.

Media & BroadcastIrish football legend Liam Brady served as Guest of Honour at the Ocean FM Regional Sports Awards in Sligo.

Retail & FashionMunster rugby star Mike Haley led Specsavers' Rugby World Cup 2023 activation with on-camera vox pops in Paris.

Food & DrinkGreen Isle's Ottimo Pasta paired Lee Keegan and Nina Carberry to show how quick, easy and tasty the product is for busy families.

Healthcare & PharmaRenowned Irish surfer Gearoid McDaid fronted an ISDIN SPF-awareness campaign — logo on his board, on beach and in competition.

Wellness & NutritionLiposomal supplement brand Altrient selected three athletes from a large applicant pool for its motivational #BeYourBest campaign.

Food & DrinkBeloved oats brand Flahavan's launched Mini Flapjacks with athletes Amber Barrett and Dessie Hutchinson as the ideal training snack.

Wellness & NutritionCanadian ice-hockey goaltender Dylan Ferguson created in-store and product content for Popeye's Supplements via the platform.

Food & DrinkUltra-runner Conor O'Keeffe highlighted the convenience and nutrition of Donegal Catch through compelling video content.

Retail & FashionSkechers Ireland enlisted well-known athletes to launch its refurbished Liffey Valley store and promote a 20% opening offer.

Media & BroadcastNew Taipei Kings head coach Ryan Marchand featured on Taiwan's LunLun Talks podcast — 5,000+ views and strong fan engagement.

Media & BroadcastMayo GAA legend Lee Keegan fronted a Movember and JOE Media campaign encouraging Irish men to open up through a rucking challenge.

Finance & InsuranceFormer Ireland rugby international and mental-health advocate Hannah Tyrrell joined VHI and RSA's #EmbracingEquity IWD panel.

Sport & SportswearElite Irish Paralympian Jordan Lee was selected as an Official International Puma Athlete for a long-term ambassadorship.

Wellness & NutritionBritish & Irish Lion Robbie Henshaw became AYA's national ambassador for 2023 across above- and below-the-line activity.

Food & DrinkInternational rugby player and teacher Eimear Considine fronted the NDC's 'From the Ground Up' sustainable-dairy campaign and TV ad.

Food & DrinkRugby legend and La Rochelle Director of Rugby Ronan O'Gara delivered Kellogg's Ireland's internal keynote on building winning teams.

Food & DrinkGalway footballer Paul Conroy activated Alpro's 'This Is Not M*lk' sampling campaign at Eyre Square during its national roadshow.

Retail & FashionGalway stars Damien Comer and Paul Conroy fronted a Sports Direct / Under Armour campaign inspiring 16–25s to train regularly.

Food & DrinkGAA footballer Boidu Sayeh helped Zambrero secure widespread coverage for its first World Hunger Day meal-packing event.

Wellness & NutritionROS Nutrition built a 20+ athlete programme on Sport Endorse and saw a marked increase in brand awareness and sales.

Food & DrinkSuperValu highlighted diversity and inclusion in GAA with ambassadors Boidu Sayeh and Shairoze Akram for its #BringItOn campaign.

Retail & FashionGAA legend Kieran Donaghy fronted Specsavers' Local Legends Hawkeye activation — a 4-minute feature racking up 220K+ views.

Corporate & EventsIrish international high jumper and Paralympian Jordan Lee delivered a rave-reviewed keynote to 250 young leaders from seven countries.

Beauty & SkincareChampion jockey Nina Carberry became the new face of cosmetics brand AYU, embodying its values of hard work and determination.

Finance & InsuranceFormer jockey Nina Carberry led VHI's 'More Than Running' parkrun campaign, highlighting the health benefits of taking part.

Finance & InsuranceTokyo Olympian Nhat Nguyen became a permanent tsb ambassador as the bank backed Team Ireland's Olympic and Paralympic athletes.

Media & BroadcastSport Endorse placed jockey Nina Carberry and cyclist Nicolas Roche on RTÉ's Dancing with the Stars — Nina was crowned champion.

Retail & FashionWorld-class triathlete Laura Siddall became a MINI UK Friend of the Brand — an athlete-led partnership driven by genuine passion.

Food & DrinkSligo-made healthy-food brand Good4U engaged 15 athletes on the Sport Endorse platform to boost awareness and product reviews.

Beauty & SkincareNatural Irish skin-and-bodycare brand Nuasan launched with elite athletes across four sports for broad reach.

Retail & FashionRugby legend Ronan O'Gara fronted Benetti Menswear's AW21 launch on a multi-year deal, timed with the Rugby Nations Series.

Healthcare & PharmaGaelic footballer Shauna Kendrick fronted Irish oral-care brand Mind Your Mouth's custom gum-shield awareness campaign.

Healthcare & PharmaInternational rugby player and doctor Claire McLaughlin became the Wellington Eye Clinic ambassador after her own laser eye surgery.

Retail & FashionMenswear brand Remus Uomo promoted its AW21 collection with cycling legend Nicolas Roche and Olympian rower Philip Doyle.

Corporate & EventsGrant Thornton sourced race, city and social ambassadors for its all-island GT5K over several years via Sport Endorse.

Corporate & EventsRugby's Jack Carty and boxer Jason Quigley promoted Ireland West Airport, backing local sports talent from the region.

Retail & FashionA playful pre-All-Ireland-final mini-activation had 'little journalists' interview Mayo and Tyrone players for Specsavers.

TechTokyo Olympic bronze medallist rower Eimear Lambe personified performance excellence for the launch of connectivity brand Magnet+.

Wellness & NutritionIreland and Sheffield United's John Egan became Revive Active's Zest Active ambassador, deepening the brand's UK penetration.
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