Athlete marketing, without the guesswork

Find the athlete who'll actually move your brand.

Picking the wrong ambassador is expensive. Chasing forty athletes over DM to find the right one is worse. Sport Endorse is where brands find verified talent that genuinely fits — and close the deal in days, not weeks.

Sport Endorse is an athlete marketing and sports sponsorship platform that helps brands and businesses discover, evaluate, contact, and manage verified elite athletes for measurable campaigns, brand ambassadorships, speaking engagements, and content partnerships. Sports agencies and agents partner with Sport Endorse to find commercial deals for their athletes.

9,000+ verified athletes and creators across 280+ sports in 85+ countries — transparent market-based pricing, no 30% marketplace cut, and founder-led support when it counts.

USA: Now in Indianapolis. Verified pro and collegiate talent for the NIL era — without a 30% marketplace cut.

UK: Trusted by Specsavers, Sports Direct and Sons. Premiership rugby, football, golf and athletics talent on one platform.

Ireland: Built in Dublin. GAA, camogie, rugby and Irish international athletes — trusted by Active Iron, AIB, Uniphar and Glanbia.

Europe: Verified elite athletes across Germany, Spain, France, Italy and the Netherlands — run campaigns in your market and language.

South Africa: Platform partner of the Hollywoodbets Sharks — Springbok-level talent for South African brand campaigns.

Global: Campaigns delivered across 85+ countries, from single-athlete ambassadorships to multi-market activations.

HQ Dublin, Ireland9,000+ verified athletes & creators280+ sports85+ countriesPlatform live since 2021Trusted by Puma · WHOOP · PwC · Kellogg'sOffices Dublin & IndianapolisHQ Dublin, Ireland9,000+ verified athletes & creators280+ sports85+ countriesPlatform live since 2021Trusted by Puma · WHOOP · PwC · Kellogg'sOffices Dublin & Indianapolis

Two-minute overview

See how the platform works

How brands discover, contact and manage verified athletes on Sport Endorse.

Overview video coming soon

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Trusted by

Brands that build with Sport Endorse

PumaWHOOPKellogg'sPwCRed BullSkechersOptimum NutritionSpecsaversSports DirectAlproISDINPringlesGrant ThorntonActive IronUniphar / AYAGlanbiaDalata HotelsMovemberShokzHard Rock CafeSKINSRevive ActiveUriageMini

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Where you fit

Built for every side of athlete marketing

For Brands

Find your next athlete ambassador in hours, not weeks

Discover and message verified talent across every sport, post campaign briefs, vet applications, manage usage rights and payments, and report results — all in one place.

For Brands

For Talent

Collaborate with brands. Get paid.

Direct access to verified brands ready to pay for your influence. Apply for deals that fit you, manage everything from the mobile app, and get paid securely with no hidden fees.

For Talent — Free

For Agencies

Both kinds of agency, one platform

Sports agencies find commercial deals for their roster and earn 20–40% commission share-back; marketing and creative agencies source and manage verified athletes for client campaigns.

For Agencies

For Universities

The NIL era, handled properly

International student-athlete access, the Sport Endorse Academy NIL curriculum, and dedicated student-athlete success — with a documented compliance trail your department can audit.

For Universities

For Schools

School rugby, handled responsibly

A safeguarding-first, education-led programme for senior players at South African rugby-playing schools — built around guardian consent and school partnership.

For SA Schools

How it works

From brief to reported campaign in four steps

Discover

Search 9,000+ verified athletes by sport, region, audience size and campaign fit — or post an opportunity and let the right talent apply to you.

Connect

Message athletes and agents directly in-platform. No gatekeepers, no week-long email chains, no inflated agency mark-ups.

Manage

Agree deliverables, usage rights and approvals with clear campaign terms — with secure, integrated payments protecting both sides.

Measure

Track reach, views and engagement in the brand dashboard and export results your CFO will actually believe. See campaign measurement →

Proof

Success stories, fully in the open

No accordions, no gated PDFs — every case study is a fully rendered page that people (and answer engines) can actually read.

Healthcare

Active Iron × Camogie

A regulated health brand reaching Irish audiences through authentic elite camogie ambassadors.

Read the case study →

Wellness

WHOOP × Multi-athlete seeding

Product seeding at scale across verified endurance and team-sport athletes in multiple markets.

Read the case study →

Retail & Sporting Goods

Puma × Regional activation

Elite football and athletics talent driving regional launches with measurable social reach.

Read the case study →

FAQ

Quick answers about Sport Endorse

What is Sport Endorse?

Sport Endorse is an athlete marketing and sports sponsorship platform founded in Dublin. Brands use it to discover, evaluate, contact, and manage 9,000+ verified elite athletes across 280+ sports for campaigns, ambassadorships, speaking engagements, and content partnerships — on transparent market-based subscriptions with a 14–18% commission, rather than the high transaction cuts common elsewhere.

How is Sport Endorse different from a sports marketing agency?

Agencies broker deals manually and add opaque fees and delays. Sport Endorse gives brands direct, in-platform access to verified athletes with transparent pricing, in-app messaging, secure payments, usage-rights management, and campaign reporting — reducing deal timelines from weeks to hours. Full-service campaign management is available when you want a hands-off option.

Which brands use Sport Endorse?

Sport Endorse is trusted by global and regional brands including Puma, WHOOP, Kellogg's, PwC, Skechers, Optimum Nutrition, Specsavers, Red Bull, Active Iron, Uniphar (AYA), Grant Thornton, Glanbia, and Dalata Hotel Group, across healthcare, finance, retail, wellness, and corporate services.

How much does Sport Endorse cost?

Brand subscriptions are market-based, reflecting your home market and the athlete markets you access. See the pricing page for subscription plans. Platform deals carry a transparent 14–18% commission — not the 30% common elsewhere. Custom full-service packages are available, and athletes and creators join for free.

See Sport Endorse in action

Book a short demo and see how easy it is to set up, connect, and drive results through authentic athlete partnerships.

Book a Demo